Paul Kincaid - copywriter

The right words make all the difference to your business. That's why you need a writer who can produce those words, regularly and reliably.

As a senior copywriter, I bring vast experience, especially in direct mail, brochures and in-house literature.

I promise fast, accurate work, and over many years I have maintained an enviable and consistent hit rate.

Areas of particular expertise include Financial Services, publishing (books, magazines, music and videos), and travel, though I have produced highly successful work in many other areas, from FMCG to IT. I am also experienced in writing for a variety of magazines and journals, and am very used to public speaking.

I will reliably take a complex technical brief and turn it into copy that catches the eye and sells the product.


  • direct mail
  • electronic direct mail
  • brochures
  • catalogues
  • in-house literature
  • flyers
  • articles